Media, Events, Experiments
hfour
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Posts by hfour
Hanami: Peeko’s Melody
Oct 26th
Hfour produced an experimental relaxation music video in collaboration with Empty Universe. The piece, originally composed in Tokyo in 2004 by Canadian Artist, Mark Thomas creates an emotional response and feelings of uplifting tranquility.
“Hanami, or ‘cherry blossom viewing’ is my favourite time of year in Japan. It reminds me of the impermanence of life and that nothing lasts, which although somewhat melancholy, also teaches me to value every moment. Each year the blossoms come and go, reminding me that another year has passed, I am a year older and there are a finite number of hanami opportunities in life.
This video is intended as a relaxation piece. There is no story, only a theme. Enjoy the music and the images with a spare 7 minutes; don’t rush it.”
Logo Design: Viterum
Oct 26th
Viterum is an up and coming eco-consulting company based in Tokyo. Their focus is to reduce wasted energy and produce new energies while simultaneously focussing on the bottom line. The inspiring founder’s background is Engineering, which gives Viterum an edge over most ecologically based businesses. The name, Viterum, coming from a combination of the latin words for life, earth and renewal is quite appropriate for the industry. Hfour worked to design a timeless logo which suits the philosophies of Viterum, yet doesn’t possess ‘tree hugger flavor’. The font is a cross between traditional business and contemporary awareness, while the colours connote both the environment and business.
SPC Japan Hair Congress 2009
Aug 3rd
Hfour worked with Six Inch Inc. to produce a video of S-Feh Night at Womb, June 30th 2009.
In addition to live camera mixing during the event, Hfour also produced some of the motion graphic content for the show, supplied a camera crew and edited two final versions of the promotional video.
Tokyo Women’s Bunka University Fashion Show
Jul 7th
Hfour produced the video for the annual Tokyo Women’s Cultural University fashion show which was held on June 6th 2009 on the Kokubunji campus. The full edit is just over an hour long and is unavailable for public release. This version is approximately twenty minutes shorter but still contains the show in its entirety.
Sakura in Wadabori Park
Apr 13th
Hanami (Flower Viewing) has become my favourite time of year in Japan. The few days of blossoms remind me of life, renewal, and the ephemeral nature of living things.
Music by Boards of Canada, the song is Zoetrope.
7 For All Mankind Store Opening
Mar 30th
Hfour worked with Bidon and Six Inch to produce a video installation at the party for the 7 for all Mankind store opening in Daikanyama, Tokyo. Three projectors were used to create a seamless image on the ceiling, presenting content following the theme: ‘looking up to nature’.
Whisky Live! 2009
Mar 6th
Hfour worked with Whisky Magazine to help produce the visual content above the stage during the ninth annual Whisky Live! in Tokyo at Big Sight. The event was a success, with over 5000 people coming to sample some whiskies, learn more about the drink and to watch a lively stage show.
Yoga in the City
Mar 2nd
Yoga teacher-in-training Geneva worked with Hfour to create an artistic view of yoga in a public space. As the pose is held, the people who represent the stresses of the city seem to fade away, creating a metaphor for the psychological benefits of yoga. The music is used with permission, created by Younger Brother.
35 Million Stories
Jan 27th
Hfour is proud to work with Five By Fifty, an Asian Consumer Intelligence company (trend spotting company) to produce a video for the Tokyo installation at the 2009 Pret-a-Porter Salon in Paris.
Prêt a Porter Paris is the global fashion industry’s most important event. The 65,000-square-meter exhibition showcases more than 1,500 global fashion brands, runway shows and art installations and receives 45,000 visitors over four days.
Around 500 square meters of Prêt a Porter Paris is dedicated to an inspirational trends area called Explosion de Modes, a space displaying colors, fabrics and ideas.
The theme for Autumn-Winter 2010 is “New Generation Cities”, with Tokyo, Rio, Stockholm and Los Angeles as well as Paris selected by Explosion de Modes curator Alexandra Senes as the world’s new wave of urban influencers.
Five by Fifty will recreate Tokyo’s pulse and spirit to convey current consumer and societal trends within the parameters of a 80-square-meter space. Utilizing the five senses to create a contextual experience, Five by Fifty’s trend director Nicole Fall has assembled a cast of collaborators to demonstrate the inspirational diversity and contradictions of the world’s most populous city.
The roll call includes musicians Yasuharu Ohkouchi and Jeff Wichmann, film creator Stuart Ward (Hfour), and scent creator Kaori Oishi.
35 Million Stories:
There are millions of interacting stories in Tokyo. Filming them all would be impossible, yet filming just one would do a disservice to the millions of other unique stories which would be ignored in the process. With such a regard, I created a film which focuses on slices of Tokyo life, snippets of the scene in totality. I investigate the individual as a part of a greater form, and the greater form being composed of seemingly insignificant pieces. Without the individual, Tokyo would not exist, yet without the greater form, the individual would not have a purpose.
I have found people to be most alone in Tokyo when in large crowds.
Live Video Performance at Womb, Tokyo.
Dec 30th
Hfour and Bidon went head to head in a collaborative battle for the screen at the Halloween Glitterball party put on by Metropolis Magazine and the legendary club Womb. Metropolis is Japan’s best and biggest weekly English language magazine. More than 2000 people came to the party over the course of the evening. Sponsors included Steve Madden, Pirelli and many others.
